What is our process?
We introduce a 8-phase design process that begins at Understand Phase and concludes as Storyell Phase. To help you get started, our guidebooks include an introduction to Human Centred Design and Project Launch process that enables your team to scope the design challenge, select the most appropriate design pathway for your project, create design teams, reflect on the best community-based design model to use, and align with all stakeholders around the requirements of the project.

Introduction
The Introduction to Human-Centred Design book is designed to orient you to the rest of the guidebooks as well as introduce the Human-Centred Design process.
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Launch
Your design team (or a smaller initiating team) will start by preparing for the design process. This includes scoping the design challenge, selecting the most appropriate design pathway for your project, creating design teams, reflecting on the best community-based design model to use, aligning all stakeholders around the requirements of the project and building your team.
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Understand
Your design team will then work to understand the problem you are trying to solve. This means conducting research to understand the context, the stakeholders that are currently involved, the current problem scenario and how the challenges are being addressed today.
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empathise
Your design team will use empathy to learn from your communities. Through interviewing and observations, you will engage people in conversations to generate insights and understand what they care about and their challenges and needs.
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Synthesise
Then your design team will analyse and synthesise the findings and make sense of all the data and information you collected. At this stage you are trying to answer the question: What is the right problem to solve?
You will identify where the opportunities are and where you should focus to maximise your impact.

Ideate
Once your design team knows what problems you want to focus on, you engage in idea generation to explore a wide variety and large quantity of ideas that go beyond the obvious solutions to the problem.
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Prototype
Then your design team will use rapid prototyping to make your ideas tangible and enable others to interact with the idea. The goal is to make something quickly without using a lot of resources that will allow you to get closer to knowing what will work, what won't, and why.
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Test
And finally, your design team will ask for feedback on your prototypes, so you can rapidly iterate and improve your solutions until you gain the confidence that your solution is desirable, feasible and sustainable.
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Plan
Once your design team is confident about the solution you want to implement, it is time to begin planning how to scale your solution. This means creating road maps, identifying resources, deliverables and milestones.
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Storytell
At the end of the process, your design team will want 
to make sure the stakeholders and the community understand your design process and potential solutions. During the process it is important to document everything so that you can present the process and share your learnings with the goal of inspiring stakeholders and partners to take action and provide support.
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design work journal
Once your design team is confident about the solution you want to implement, it is time to begin planning how to scale your solution. This means creating road maps, identifying resources, deliverables and milestones.
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Resources
At the end of the process, your design team will want to make sure the stakeholders and the community understand your design process and potential solutions. During the process it is important to document everything so that you can present the process and share your learnings with the goal of inspiring stakeholders and partners to take action and provide support.
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