Individual Fundraising
Module 1: Introduction
Lesson 1 – Welcome to the course!
Lesson 2 – Course structure
Module 2: Why raise funds from individuals?
Lesson 1 – What is local fundraising?
Lesson 2 – Benefits of local fundraising
Lesson 3 – Why people give to CSOs
Lesson 4 – Giving patterns in Kenya
Lesson 5 – Tips for effectively asking for support
Lesson 6 – Practice
Lesson 7 – Cultivating a network of supporters
Lesson 8 – Attracting groups as supporters
Module 2 QUIZ
Module 3: Activities that raise money
Lesson 1 – Selling goods and services
Lesson 2 – Making the most of goods and service
Lesson 3 – Fundraising events
Module 3 QUIZ
Module 4: Soliciting individual donations
Lesson 1 – Fundraising campaigns
Lesson 2 – Making the most of fundraising campaigns
Lesson 3 – Online fundraising
Lesson 4 – Online fundraising resources
Lesson 5 – Making the most of online fundraising
Lesson 6 – Soliciting individual contributions
Lesson 7 – Making the most of individual contributions
Lesson 8 – Sponsorships and honorary gifts
Lesson 9 – Cultivating major donors
Module 4 QUIZ
Module 5: Using non-cash contributions
Lesson 1 – Materials
Lesson 2 – Types of material donations
Lesson 3 – Making the most of materials donations
Lesson 4 – Volunteers and pro bono services
Lesson 5 – Types of volunteer services
Lesson 6 – Making the most of volunteers
Module 5 QUIZ
Module 6: Working in the public eye
Lesson 1 – Planning for success
Lesson 2 – Maintaining public credibility
Lesson 3 – A final word
Module 6 QUIZ
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Lesson 2 – Course structure

Individual Fundraising Module 1: Introduction Lesson 2 – Course structure
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Individual Fundraising

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